About us

Sabine van Ommen Public Relations GmbH is an owner-managed PR agency based in Berlin. Founded in 1992, the company specializes in the communication needs of luxury hotel, spa, gourmet and lifestyle industries and operates in the German-speaking countries of Europe. SvO PR works for leading international hotel groups and renowned boutique hotels worldwide and has more than 25 years of industry experience. During this time, long-standing and trusting relationships have developed with top-class media, renowned clients and important strategic partners from the tourism and lifestyle sectors, to which SvO PR feels particularly committed.

Sabine van Ommen, Owner

The corporate philosophy

The corporate philosophy of SvO PR is based on a maximum of quality, transparency, respect and sustainability. We have an intensive, trusting and long-term cooperation with our clients. Storytelling is not just a fashionable term for us, but deeply rooted in the DNA of SvO PR. Our strength lies not just in thinking big and out-of-the-box, but acting accordingly. We maximise positive exposure and visibility of our clients with premium placements in high profile media and create exciting third-party alliances.

The team

The team behind company founder Sabine van Ommen consists of highly qualified PR and social media professionals as well as specialists and creative experts with extensive experience in journalism, public relations, tourism, business and lifestyle.

Our Services

Press and public relations

The core competence of SvO PR is the classic press work. We proactively bring the topics of our customers into the relevant media and maintain long-term, personal contacts with editors-in-chief and specialist journalists. From the professional research and thorough preparation of convincing text and picture material to the perfect organization of press trips to the successful realization and execution of events and road shows: The working method of SvO PR combines content competence with personal passion.

Consulting and strategy

SvO PR develops bespoke communication solutions and concepts that result in meaningful placements in the German, Austrian and Swiss media markets. We offer dynamic and creative strategies, campaigns and initiatives that accurately transport and highlight the image and brand philosophy of our clients and produce measurable results.


Social media and digital strategy

SvO PR offers 360 degree communication that takes into account the increasing importance of social media and keeps pace with the times. We work with leading influencers, micro influencers, bloggers and VIPs to help our clients stay also ahead in the digital world.

Launches, fairs and a unique network

We organize impressive openings, launches and product presentations for our clients. From the creative strategy to the operational implementation, we value perfection and attention to detail, supported by our network of influential media representatives as well as premium partners from the tourism, gastronomy and lifestyle world. We represent our clients at selected trade fairs and charity events and work hand in hand with the sales and marketing departments.


We are always happy to receive unsolicited applications, preferably in PDF format by e-mail to info@svo-pr.com

What you can expect:
  • Attractive workplace in the heart of Berlin-Charlottenburg
  • Work with some of the most desirable hotels in the world
  • “Direct line” to the most important lifestyle media representatives in the DACH region
  • Exciting international projects
  • Short communication channels and helpful colleagues
  • Press trips and events
  • Space for your creativity and a diverse work spectrum
  • Good coffee, free soft drinks and a regular, shared agency lunch
  • A fair remuneration
What we wish for:
  • Very good German and English language skills – spoken and written
  • Enjoying dealing with clients and media
  • Affinity to travel and luxury hotel business
  • Know how and experience in writing journalistic texts
  • Confidence and representative appearance
  • Knowledge in the use of all common MS Office products
  • Experience with social media and influencers